Effective Date: September 1, 2026
ElementIQ is a card game and related brand operated by Zattu Inc., a company based in Canada.
This Privacy Policy explains how Zattu Inc., operating as Elementiq (“Elementiq,” “we,” “us,” or “our”), collects, uses, discloses, stores, and protects personal information when you visit our website, purchase our products, communicate with us, subscribe to our communications, participate in promotions, or otherwise interact with Elementiq.
This Privacy Policy applies to our website at playelementiq.com and other online services that link to this Privacy Policy (collectively, the “Services”).
By using our Services, you acknowledge the practices described in this Privacy Policy.
ElementIQ is operated by:
Zattu Inc.
Ontario, Canada
Operating as: Elementiq
Website: playelementiq.com
Privacy Contact: operations@playelementiq.com
Zattu Inc. is responsible for personal information under its control and has designated a Privacy Officer to oversee our privacy practices.
Questions, concerns, complaints, and requests regarding your personal information may be directed to our Privacy Officer at operations@playelementiq.com.
The information we collect depends on how you interact with Elementiq.
We may collect information that you voluntarily provide, including:
When you purchase an ElementIQ product, we may collect information necessary to process and fulfill your order, including:
Payments may be processed by third-party payment processors.
Depending on the payment method you select, our payment processor may collect information such as your credit or debit card details, billing information, or other financial information necessary to process the transaction.
ElementIQ does not necessarily receive or store your complete payment card information. Payment information is handled according to the terms and privacy practices of the applicable payment provider.
When you access our website or Services, certain information may be collected automatically, including:
We use this information to operate, secure, analyze, and improve our Services.
We may use personal information for purposes including:
We seek to limit our collection of personal information to information reasonably necessary for the purposes for which it is collected.
Where required by applicable law, we obtain consent to collect, use, or disclose personal information.
The appropriate form of consent may depend on the nature and sensitivity of the information and the circumstances in which it is collected.
You may withdraw your consent to certain uses of your personal information at any time, subject to applicable legal or contractual restrictions and reasonable notice.
Withdrawing consent may affect our ability to provide certain products or services to you.
We may use cookies, pixels, tags, local storage, and similar technologies to operate our website, remember preferences, understand website activity, measure performance, prevent fraud, and support advertising and marketing activities.
Cookies are small data files placed on or associated with your device when you visit a website.
We may use the following categories of cookies.
These cookies are necessary for core website functionality, security, checkout, shopping cart functionality, and other essential features. They generally cannot be disabled through our cookie preference tools.
These cookies help remember choices and preferences and provide enhanced functionality.
These technologies help us understand how visitors interact with our Services, including which pages are visited and how visitors navigate the website.
Where used and permitted by applicable law, these technologies may help us measure advertising campaigns, understand the effectiveness of advertisements, create audiences, and deliver advertising that may be more relevant to users.
Where required by applicable law, non-essential cookies and similar technologies will be used based on your consent.
You may manage cookies using your browser settings and, where available, our website’s cookie preference tools.
Disabling certain cookies may affect the functionality of the Services.
We may use third-party analytics, advertising, and measurement providers to understand use of our Services and evaluate our marketing.
Depending on the technologies implemented on our website, these providers may collect information through cookies, pixels, tags, and similar technologies.
The specific technologies and providers we use may change as our business and marketing activities evolve.
Where required by applicable law, we will obtain appropriate consent before activating non-essential analytics or advertising technologies.
We encourage you to review the privacy controls and policies offered by the relevant providers.
If you subscribe to Elementiq marketing communications or otherwise consent to receive them, we may send you information about:
You may unsubscribe from promotional emails at any time by using the unsubscribe link contained in the email or by contacting us at operations@playelementiq.com.
Even if you unsubscribe from marketing communications, we may continue sending transactional or service-related communications, such as order confirmations, shipping updates, security notices, or responses to your inquiries.
We do not sell personal information in the ordinary meaning of selling information for money.
We may disclose personal information to third parties when reasonably necessary to operate ElementIQ and provide our Services.
These parties may include:
Providers that host, maintain, support, secure, or provide functionality for our website and ecommerce systems.
Providers that process payments, refunds, and other financial transactions.
Warehouses, fulfilment partners, couriers, postal services, and logistics providers that assist us in delivering orders.
Providers that help us understand website traffic, usage, performance, and customer interactions.
Providers that assist with advertising campaigns, email marketing, audience measurement, campaign attribution, and related marketing activities.
Accountants, lawyers, insurers, consultants, auditors, and other professional advisers where reasonably necessary.
We may disclose personal information if we reasonably believe disclosure is required by law, regulation, court order, subpoena, legal process, or a lawful request from a government or regulatory authority.
We may also disclose information where reasonably necessary to protect our rights, customers, business, property, or the safety of others, or to investigate fraud or security incidents.
If Zattu Inc., ElementIQ, or relevant assets of the business are involved in a merger, acquisition, financing, restructuring, sale, or similar business transaction, personal information may be disclosed or transferred as part of that transaction, subject to applicable law.
ElementIQ is operated by Zattu Inc. from Canada and serves customers internationally, including customers in the United States.
Some of our service providers, payment processors, technology providers, shipping partners, and other suppliers may operate or store information in Canada, the United States, or other countries.
As a result, your personal information may be transferred to, processed in, or stored in a jurisdiction outside the province, state, or country where you reside.
Personal information processed in another jurisdiction may be subject to the laws of that jurisdiction and may be accessible to courts, law enforcement, government authorities, or regulators in accordance with applicable law.
We take reasonable measures designed to ensure that service providers handling personal information on our behalf provide appropriate protection for that information.
ElementIQ is a card game that may be enjoyed by children, families, and adults. However, our online purchasing and ecommerce Services are intended for adults and are not intended to collect personal information directly from children under the age of 13.
We do not knowingly collect personal information online directly from children under 13 without appropriate parental or guardian consent where such consent is required by law.
Children under 13 should not submit personal information to us, create an account, make a purchase, subscribe to marketing communications, or participate in an online promotion requiring personal information without the involvement and consent of a parent or legal guardian.
If you are a parent or legal guardian and believe that a child under 13 has provided personal information to us without appropriate consent, please contact us at operations@playelementiq.com.
If we learn that we have collected personal information directly from a child under 13 in circumstances requiring parental consent and such consent was not obtained, we will take reasonable steps to delete the information or otherwise address the matter as required by applicable law.
If we introduce online features specifically directed toward children in the future, we will review and update our privacy practices before collecting personal information through those features.
From time to time, Elementiq may offer contests, giveaways, competitions, surveys, or promotional activities.
Participation may require information such as your name, email address, shipping address, age confirmation, or other information necessary to administer the promotion.
Additional rules or privacy notices may apply to individual promotions.
Where a promotion is intended only for adults, we may require participants to confirm that they meet the applicable age requirement.
We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy applicable legal, accounting, tax, contractual, fraud-prevention, and regulatory requirements.
Different categories of information may therefore be retained for different periods.
For example, transaction and financial records may need to be retained after an order has been completed to comply with accounting, taxation, or other legal requirements.
When personal information is no longer reasonably required, we will take reasonable measures to securely delete, destroy, or anonymize it, subject to applicable law.
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, loss, theft, misuse, alteration, or destruction.
These measures may include, as appropriate:
However, no method of transmission over the Internet or electronic storage system is completely secure. Accordingly, we cannot guarantee absolute security.
Depending on where you live and the privacy laws applicable to you, you may have certain rights concerning your personal information.
These may include the right to:
These rights are subject to applicable law and may not apply in every circumstance.
We may need to verify your identity before processing a privacy request.
To exercise a privacy right, contact:
operations@playelementiq.com
We will respond in accordance with applicable law.
Zattu Inc. is based in Canada and handles personal information in accordance with applicable Canadian privacy legislation.
We are accountable for personal information under our control and seek to collect, use, disclose, and retain personal information only for appropriate and identified purposes.
Canadian residents may request access to personal information held about them and request correction of information that is inaccurate or incomplete, subject to applicable exceptions.
You may also contact our Privacy Officer regarding questions or complaints concerning our handling of personal information.
If you are not satisfied with our response, you may have the right to contact the applicable federal or provincial privacy regulator.
Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.
Depending on your state of residence and whether the applicable law applies to our activities, these rights may include the ability to request:
Not all rights apply in every state or to every business.
Where an applicable U.S. privacy law grants you these rights and applies to Zattu Inc., we will process qualifying requests in accordance with that law.
Requests may be submitted to:
operations@playelementiq.com
We may take reasonable steps to verify your identity before fulfilling a request.
Where applicable law permits an authorized agent to make a request on your behalf, we may request evidence that the agent is authorized to act for you.
California residents may have additional rights under California privacy laws where those laws apply to our business and processing activities.
Where applicable, these may include rights to know about certain personal information collected, disclosed, sold, or shared; request correction or deletion; and opt out of certain sales or sharing of personal information.
We do not discriminate against individuals for exercising privacy rights granted to them by applicable law.
If California privacy requirements applicable to Elementiq change as our business grows or our data practices evolve, we will update this Privacy Policy and provide any additional notices or mechanisms required by law.
Our Services may contain links to websites, social media platforms, retailers, payment providers, or other third-party services.
We are not responsible for the privacy practices of third parties that operate independently from Elementiq.
We encourage you to review the privacy policies of third-party services before providing personal information to them.
ElementIQ may maintain profiles on social media platforms.
If you interact with us through a social media platform, the platform may collect and process information according to its own terms and privacy policies.
Information you choose to make publicly available through social media may be visible to other users.
We may update this Privacy Policy periodically to reflect changes to our business, Services, technology, legal requirements, or privacy practices.
When we make changes, we will update the effective date at the top of this Privacy Policy.
If changes materially affect how we collect, use, or disclose personal information, we will provide additional notice or obtain consent where required by applicable law.
We encourage you to review this Privacy Policy periodically.
If you have questions about this Privacy Policy, our privacy practices, or personal information we hold about you, or if you wish to make a privacy request or complaint, please contact:
Privacy Officer
Zattu Inc.
Operating as Elementiq
Ontario, Canada
Email: operations@playelementiq.com
Website: playelementiq.com
Legal Entity: Zattu Inc.
Brand: Elementiq
Jurisdiction: Ontario, Canada
Website: playelementiq.com
Privacy Email: operations@playelementiq.com
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